Project yourself as an entrepreneur of a small-scale business in Saudi Arabia.
Assignment Objectives & Requirements:
a. Your Business Name, Address, E?Mail
2. General Business Description (300 500 words)
A. What business will you be in? What will you do?
B. Business Philosophy
a. What is important to you in your business?
3. Products and Services (300 500 words)
a. Describe in depth your products or services. (Technical specifications)
b. What factors will give you competitive advantages or disadvantages? Examples include level of quality or unique or proprietary features.
4. Marketing Plan (300 500 words)
a. Market Research- Why?
b. Market Research- How? Primary or Secondary Data?
c. In your marketing plan, be as specific as possible; give statistics, numbers, and sources. The marketing plan will be the basis, later on, of the all?important sales projection.
Facts about your industry
Outline a marketing Strategy.
Method of setting prices
How do you sell your products or services?
Licensing and bonding requirements
Identify key suppliers.
5. Financial Plan (300 500 words)
The financial plan consists of a 12?month profit and loss projection, a cash?flow projection, a projected balance sheet, and a break?even calculation. Together they constitute a reasonable estimate of your company’s financial future.
6. Conclusion (300 400 words)
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