Capstone (fedex corporation is the topic)
In this assignment, you are to use the same corporation you selected and focused on for assignments in Weeks 3, 6, and 8.
Research the company on its own website, the public filings on the Securities and Exchange Commission’s Filings & Forms page, the Strayer University’s online databases, the Lexis Advance database,and any other sources you can find. The annual report will oftenprovide insights that can help address some of these questions.
You will do a 15-minute presentation to the Board of Directors of the corporation. Use the Capstone Template [PPTX] to ensure that your assignment meets the requirements.
Develop an 812 slide PowerPoint presentation with speaker notesbased upon assignments in Weeks 3, 6, and 8, and the following:
- Develop an executive-level PowerPoint presentation with 812 slides with speaker notes and appropriate graphics.
- Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
- Based on the SWOT analysis, outline a strategy for the company tocapitalize on its strengths and opportunities, and minimize itsweaknesses and threats.
- Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
- Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
- Assess efforts by this corporation to be a responsible (ethical)corporate citizen and determine the impact these efforts (or lackthereof) have on the company’s bottom line. Provide specific examples tosupport your response.
- Go to the Strayer University Online Library and locate at least three quality references. Note: Wikipedia and similar websites do not qualify as academic resources.
- References must be submitted on a Works Cited page using SWS format.
This course requires the use of Strayer Writing Standards. Forassistance and information, please refer to the Strayer WritingStandards link in the left-hand menu of your course. Check with yourprofessor for any additional instructions.
The specific course learning outcome associated with this assignment is as follows:
- Develop a corporate presentation based on a SWOT analysis,strategies for maximizing competitiveness and profitability, acommunications plan, and an assessment of efforts related to ethics.
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