- Within days of Donald Sterlings (former owner of the LA Clippers basketball team), racist comments, several sponsors immediately canceled their sponsorship of the team. Was this ethical behavior? Discuss.
- Provide examples where advertising may not be justified ethically.
PROFESSOR’S GUIDANCE FOR THIS WEEK’S LE:
Super Bowl ads during a global pandemic:
“With commercials costing over $5 million each and reaching an audience of about 100 million people, having an advertisement at the Super Bowl is a big deal. But in the midst of a pandemic, some major companies who typically spend millions on advertisements will direct their dollars toward causes they believe serve the greater population.
For the first time in 37 years, Budweiser decided not to air its advertisement during the Super Bowl”
- Post your 300-400 word
- Offer at least two 100-200 word comments (replies) to posts from your peers discussions
- you will be graded using the following rubric and standards.
You will be graded using the following rubric and standards.
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