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California State University Northridge Starbucks Transformation and Renewal Case Study

California State University Northridge Starbucks Transformation and Renewal Case Study

Question Description

I’m working on a business multi-part question and need a sample draft to help me learn.

For this case analysis assignment, you will need to read the case:

Starbucks Coffee Company: Transformation and Renewal (I’ve attached it)

and answer the question below; you want to explain your answer thoroughly.

Here are the questions:

  • Question 1: How do you think the upbringing, experiences, self-development of CEO and co-founder, Howard Schultz, had a role in the success of Starbucks in difficult times?
  • Question 2: What do you think Schultz means when he says that Starbucks is “redefining the role of a for-profit company?”
  • Question 3: Review “Our Starbucks mission” in Exhibit 8 of the case. What do you make of Schultz’s take on corporate responsibility and the diversity of the workforce at Starbucks and its impact on the profits?

There are no page/word limits for this assignment. Again, please be sure to explain your responses thoroughly.

Your work must:

  • Meet formatting requirements that are shown in the syllabus.
  • Be in .pdf format

Submissions that miss ANY of the above criteria may not be considered.

Good Luck!

Rubric

CASE RUBRIC R3

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeProper organization, professional writing, and formatting.• Follows all formatting instructions; proper grammar, spelling, punctuation, professional writing, and syntax.

25.0 to >20.0 pts

EXCELLENT

Follows all formatting instructions; excellent grammar, spelling, punctuation, professional writing, and syntax

20.0 to >10.0 pts

AVERAGE

Follows most formatting instructions; adequate grammar, spelling, punctuation, professional writing, and syntax.

10.0 to >0 pts

NEEDS IMPROVEMENT

Does not meet most formatting instructions. Grammar, spelling, punctuation, professional writing, and syntax needs significant improvement

25.0 pts

This criterion is linked to a Learning OutcomeQUESTION 1 (SLO1)Identify and actively engage in behaviors conducive to individual health, well-being or development, and understand the value of maintaining these behaviors throughout their lifespan (SLO1)

25.0 to >20.0 pts

EXCELLENT

Describes in detail how the upbringing, experiences, self-development of CEO and co-founder, Howard Schultz, influence the success of Starbucks in difficult times.

20.0 to >15.0 pts

AVERAGE

Identifies how the upbringing, experiences, self-development of CEO and co-founder, Howard Schultz, influence the success of Starbucks in difficult times but does not provide a clear explanation. Misses some of key points.

15.0 to >0 pts

NEEDS IMPROVEMENT

Has a vague idea of how the upbringing, experiences, self-development of CEO and co-founder, Howard Schultz, influence the success of Starbucks in difficult times.

25.0 pts

This criterion is linked to a Learning OutcomeQUESTION 2Demonstrate an understanding of corporate social responsibility (CSR) and redefining the role of a for-profit company as defined by Howard Schultz.

25.0 to >20.0 pts

EXCELLENT

Shows superior knowledge of the CSR and redefining and repositioning a company in the social environment; is able to provide quality analysis/response to the question. Effectively outlines major points and organizes the response properly.

20.0 to >15.0 pts

AVERAGE

Shows some knowledge of the CSR and redefining and repositioning a company in the social environment; is able to provide some analysis/response to the question. Outlines a limited number of major points and organizes the response to some extent.

15.0 to >0 pts

Below Standard

Shows limited knowledge of the CSR and redefining and repositioning a company in the social environment; is able to provide limited analysis/response to the question. Outlines a very limited number of major points. May lack organization and flow in the arguments/response.

25.0 pts

This criterion is linked to a Learning OutcomeQUESTION 3 (SLO2)Identify and apply strategies leading to health, well-being or development for community members of diverse populations (SLO2)

25.0 to >20.0 pts

EXCELLENT

Accurately discusses Schultz’s take on corporate responsibility and the diversity of the workforce at Starbucks. Demonstrates its impact on the firm profits in detail.

20.0 to >15.0 pts

AVERAGE

Explains some of Schultz’s take on corporate responsibility and the diversity of the workforce at Starbucks. Describes its impact on the firm profits but omits a few minor ones.

15.0 to >0 pts

NEEDS IMPROVEMENT

Has difficulty identifying Schultz’s take on corporate responsibility and the diversity of the workforce at Starbucks. Does not describe its impact on the firm’s profits.

25.0 pts


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