Assignment Five on a Meme and its role in Public Relations
Find and summarize a meme that seems essential to an organization and its publics. Was this meme produced as original content or did it take up a prior meme? What media does this meme depend on? Which senses does this meme appeal to? Was this meme created internally or externally? Was this meme created by an ally or foe of the organization and its publics? To what extent has the meme gone viral? How does this meme capture, maintain, and shape the ethos shared by this organization and its publics? How is this meme shared, recycled, and re-purposed? To what extent has this meme benefitted the organization and its publics? To what extent has the meme harmed the organization and its publics?
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