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Harvey Mudd College Uber Technologies Inc Business Model Case Study

Harvey Mudd College Uber Technologies Inc Business Model Case Study

Question Description

Start off the case analysis with an intro. In the intro describe what is going on in the case, give an overview. Then answer the following questions. Use each question as a heading in the analysis. Thoroughly answer each question in 1-2 paragraphs.

Uber Case Questions

  1. How did Uber leverage a hub-based business model to capitalize on a “sweet spot” opportunity?
  2. Identify and develop the core objectives the company needed for initial success, including the metrics that would signify that the model was likely to gain traction?

Then continue to conduct the analysis by completing the following: *** put each under a different heading

Conduct the Following Analysis

Conclude in 1 paragraph by giving final recommendations and thoughts.


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